Bully Max is worth it for one specific dog: an active, working, or underweight pit bull that struggles to hold weight on regular food. Its 30/20 dry food is one of the most calorie-dense kibbles you can buy, at 535 calories per cup. For a healthy, average-activity dog on a complete diet, you don’t need the food or the muscle supplements, and the extra calories can lead to weight gain.
Below we look at the five Bully Max products still sold on Amazon: what’s in them, who they suit, and the honest drawbacks. Muscle comes from enough protein and calories plus exercise; no chew or tablet builds it on its own.
Updated September 2026. Nutrition figures are from Bully Max’s own product pages and Amazon listings. See how we reviewed. Check with your vet before changing your dog’s diet or adding a supplement.
Bully Max at a Glance
| Product | What it is | Best for |
|---|---|---|
| 30/20 High Performance Dry Food | 30% protein, 20% fat, 535 kcal/cup kibble | Active or underweight adult dogs |
| Puppy 24/14 Food + Chews | Lamb and rice puppy kibble, colostrum chews | Puppies from 4 weeks |
| Muscle Builder Tabs | Multivitamin with amino acids and ZMA | Dogs not on a complete diet (ask your vet) |
| 11-in-1 Power Chews | High-protein soft chew with BCAAs | Extra calories and training rewards |
| Chew Ring Toy | Natural rubber chew ring | Power chewers |
The 5 Bully Max Products Reviewed
1. Bully Max 30/20 High Performance Dry Dog Food: Best for Active and Underweight Dogs
This is Bully Max’s flagship and the product most worth considering. The label guarantees at least 30% protein and 20% fat, and the food has 535 calories per cup (3,930 kcal/kg), far more than a typical adult kibble. The first ingredients are chicken meal, brown rice, chicken fat, dried beet pulp, and sorghum, with no corn, wheat, or soy. Because it’s so dense, you feed less by volume, which helps dogs that won’t eat big meals.
Who should skip it: couch-potato and easily overweight dogs; the calories add up fast. For large-breed puppies, check that the AAFCO statement on the bag covers growth of large-size dogs, feed measured meals rather than free-feeding, and ask your vet, since fast growth isn’t good for big puppies’ joints.
Pros
- 535 kcal per cup: helps hard keepers gain and hold weight
- 30% protein and 20% fat from a meat-first recipe
- No corn, wheat, or soy
- Made in the USA; strong owner rating from thousands of reviews
Cons
- Too calorie-dense for low-activity dogs
- Pricier than most standard kibbles
- Switching abruptly to a rich food can upset the stomach; transition over 7 to 10 days
2. Bully Max Puppy 24/14 Food and Colostrum Chews: Best for Puppies
For puppies, Bully Max’s 24/14 lamb and rice kibble is a better fit than the 30/20 formula: at 419 calories per cup it’s less extreme, and it’s made without chicken, corn, wheat, or soy, which helps puppies with sensitive stomachs. This bundle pairs a 5 lb bag with soft chews containing colostrum and probiotics. It’s labeled for puppies from 4 weeks.
Pros
- Puppy-specific formula at 419 kcal per cup
- Lamb and pork based, with no chicken, corn, wheat, or soy
- Includes chews with colostrum and probiotics
- For puppies from 4 weeks
Cons
- A 5 lb bag won’t last long for a growing bully puppy
- Fewer owner reviews than the adult food
- The chews are an extra; a complete puppy food doesn’t need them
3. Bully Max Muscle Builder Tabs: Best-Selling Supplement
Bully Max’s best-known product, with close to 15,000 Amazon ratings. Despite the name, it’s essentially a chewable multivitamin with added amino acids and ZMA (zinc, magnesium, and aspartate). Owners like that dogs take it easily. Be realistic, though: if your dog already eats a complete and balanced food, it’s getting the vitamins and minerals it needs, and a tablet won’t add muscle without extra calories and exercise.
Pros
- Easy chewable format
- Vitamins, minerals, and amino acids in one tablet
- Very large owner base
Cons
- Little independent evidence that it builds muscle
- Usually unnecessary on a complete diet; ask your vet before adding it
- The listing mentions both 30 and 60 tablets; confirm the count before you buy
4. Bully Max 11-in-1 Power Chews: Best for Extra Calories
These soft chews are a high-protein, calorie-rich treat with 165 mg of branched-chain amino acids (BCAAs) and 5 mg of astaxanthin per serving. In practice, their most useful role is adding calories for a dog that needs to gain weight, or serving as a high-value training reward. They’re labeled for dogs 12 weeks and older, and there are 75 chews in a bag.
Pros
- Soft chew that dogs treat like a reward
- Adds protein and calories for hard keepers
- Works as a training treat
Cons
- Muscle-building claims go beyond the evidence
- Extra calories are a downside for dogs that gain weight easily
- Not for puppies under 12 weeks
5. Bully Max Chew Ring Toy: Best for Power Chewers
Bully Max also makes a natural rubber chew ring designed for pit bulls and other strong chewers. It gives a bully’s jaws a safe outlet and can help with boredom chewing. Durability reports are mixed: many dogs haven’t dented it, but some power chewers got through it.
Pros
- Made for strong chewers
- Natural, non-toxic rubber
- Ring shape is easy for dogs to hold
Cons
- Mixed durability; some dogs chew through it
- Several owners mention a strong rubber smell
- Supervise chewing and remove it once damaged
Does Bully Max Really Work?
The food works in the sense that matters: it’s a dense source of calories and protein, which helps dogs that burn a lot of energy or struggle to keep weight on. That’s why working-dog and bully owners rate it highly.
The supplements are a different story. Healthy muscle in a dog comes from genetics, a complete diet with enough protein and calories, and regular exercise. We couldn’t find independent research showing that muscle-building tablets or chews add muscle to a dog that’s already well fed. If your pit bull is thin, the first step is a vet visit to rule out worms, dental problems, or illness, then a measured increase in calories.
Who Should (and Shouldn’t) Use Bully Max
- Good fit: working and sport dogs, very active young adults, hard keepers that stay thin on regular food, dogs recovering weight under a vet’s guidance.
- Poor fit: low-activity or overweight dogs, dogs with pancreatitis or fat sensitivity (20% fat is high), and large-breed puppies unless your vet approves the plan.
How We Reviewed Bully Max
We didn’t feed these products to our own dogs for this review. In September 2026 we checked which Bully Max products are still sold on Amazon and compared their labels, guaranteed analysis, and calorie figures from Bully Max’s product pages, along with owner ratings and recurring complaints. Products from an earlier version of this article that are no longer sold, such as the Total Health 7-in-1 powder, were removed.
Bully Max FAQs
How many calories are in Bully Max dog food?
The 30/20 High Performance formula has 535 calories per cup (3,930 kcal/kg). The 24/14 puppy formula has 419 calories per cup.
Is Bully Max good for pit bull puppies?
The 24/14 puppy formula is the better choice for puppies. For large-breed puppies, feed measured meals, check that the bag’s AAFCO statement covers growth of large-size dogs, and follow your vet’s advice on growth rate.
Do I need Bully Max supplements if my dog eats Bully Max food?
Usually not. A complete and balanced food already provides the vitamins and minerals your dog needs. Ask your vet before adding a supplement, especially on top of a calorie-dense food.
Our Verdict
If you have an active or hard-to-keep-weight-on pit bull, the Bully Max 30/20 dry food is the product worth buying. For puppies, choose the 24/14 puppy formula. Treat the tablets and chews as optional extras rather than muscle builders, and talk to your vet first.
Related reading: nutrients American Bully puppies need, puppy deworming schedule, and XL Bully care guide.